A National Cancer Institute-designated Comprehensive Cancer Center

Make an appointment: 800-826-HOPE

Positive Image Center

Positive Image Center
City of Hope believes that caring for patients means more than healing the body. It involves strengthening, nurturing and sustaining the spirit as well.

That philosophy is the cornerstone of City of Hope’s Positive Image CenterSM.

Here, patients of all ages learn to minimize the cosmetic side effects of illness or medical treatment with cost-freeservices and programs tailored to meet their needs.

Patients consult one-on-one withspecially trained, licensed cosmetologistswho provide guidance about skin care techniques, alternatives for hair loss and much more.


Specialty Products
The specialty boutique at the Positive Image CenterSM features an array of merchandise designed for men, women and children, including wigs, hats, scarves and other stylish accessories. Offerings also include creams for radiation-related skin issues, prostheses and intimacy products.


Phone orders are welcome. Please contact us with any questions or to place an order.

Cassie Polchow
626-256-HOPE (4673)

Stella Sainz
626-256-HOPE (4673)

What People Say

"During my 10 months of almost continuous hospitalization at City of Hope, I was able to maintain my 'normalcy,' largely due to the approach of the hospital staff and the Positive Image Center. They incorporated all aspects of my life into their plan of care. I dressed in street clothes every day, complete with wig, makeup, jewelry and even high-heeled shoes. The staff of the Positive Image Center supplied me with nail polish, hair and skin care products, as well as washed my rotating wigs so I was able to wear them continuously. They offered advice on how to treat my hair and scalp in preparation for regrowth. All in all, they helped me have a 'positive image.'"
 - Micki, breast cancer patient

"The Positive Image Center played an extremely important part in my victory over breast cancer. The word 'cancer' brings frightening thoughts and feelings to mind. I knew that it was vital for my recovery to remain positive and keep healthy thoughts. Losing my breast, all of my hair and not feeling my best could have been devastating to me. I firmly believe it would have been harder to recover if I had that state of mind. My experience with the Positive Image Center was so uplifting to my spirit. It made me feel normal and healthy and gave me the courage to fight the disease and go on with my life in a normal way."
- Jill, breast cancer patient
"Treatment for cancer can leave an individual with many physical changes that can greatly impact self-esteem, body image and a sense of physical attractiveness - all of which can lead to difficulty adjusting to being a cancer survivor. The services and products at the Positive Image Center at City of Hope assist individuals with improving their body image and enhancing the positive impact of their illness and recovery. Positive quality of life and well-being are very important goals of recovery, and can help lead an individual to living a fulfilling and meaningful life."
- Rhonda Sherman, Ph.D., supportive care psychologist, City of Hope



Our Services

A positive attitude is an important aspect of the healing process. Oftentimes, positive self-image is boosted by physical appearance.

At City of Hope’s Positive Image Center, young and old alike retain or regain confidence in how they look while undergoing medical treatments.

Here, patients receive advice about all aspects of image enhancement, including:
  • Cosmetic and skin-care techniques
  • Alternatives for complete and partial hair loss, including wig fitting and styling and eyebrow/eyelash kits
  • Optimal use of head-wraps and hats, as well as scarf-tying techniques
  • Pre-mastectomy counseling and post-mastectomy fittings
  • Comfortable clothing for use after surgery, including camisoles, bras and shirts

Look Good . . . Feel Better
City of Hope hosts Look Good . . . Feel Better, a free, national program sponsored by the American Cancer Society for women currently undergoing radiation or chemotherapy. Look Good . . . Feel Better provides a supportive environment in which women learn techniques to minimize the appearance-related side effects of cancer and treatment, get tips on make-up and hair loss, and receive free cosmetics. Please call the center at 626-256-HOPE (4673), ext. 63842, to find out dates of our upcoming sessions and R.S.V.P.

Our Staff
We're here to help you regain your self-confidence and satisfaction with your appearance during and after your treatment at City of Hope.

Cassie Polchow
626-256-HOPE (4673)

Stella Sainz
626-256-HOPE (4673)


Supportive Care Calendar
The Positive Image Center is where licensed cosmetologists support and assist patients with building and maintaining self-confidence in their appearance. Services are free and provide a forum in which patients can access wig fittings and stylings and discuss cosmetic techniques.
City of Hope’s School Program helps children, teen, and young adult patients continue their education while undergoing treatment. For more information, please contact Kayla Fulginiti, M.S.W., School Program Coordinator at 626-256-4673, ext. 62282.
Advance Directive Information
Click here for more information about our program.
Make a Gift

For more information about donating to the Biller Resource Center, please contact Kimberly Wah, Director of Development, at 800-232-3314, ext. 26305 or kwah@coh.org.
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